By the XACT Nutrition Team
This past weekend, Vancouver didn’t just run — it connected. From shakeout runs to cheer zone block parties to post-race beers, the BMO Vancouver Marathon Weekend reminded us what we’re all about: sharing energy, supporting one another, and fueling every moment — together.
We’re proud to have been at the heart of it, partnering with some of the most passionate and welcoming people in the run community to make the whole thing happen.
Friday — Unsanctioned and Unmissable
We kicked things off Friday night with the Good Luck x EVRC Unsanctioned Race — a high-energy, few-rules, dash through East Van. With surprise checkpoints, Fireball and/or Jamieson shots and mid-run hugs, the event was pure grassroots magic. We brought the ENERGY Fruit bars of course, but mostly we brought support — helping runners fuel up, find their flow, and enjoy every wild step. Shoutout to R&B Brewing for hosting the post-run festivities, and to the runners and run crews that keep things fun, not formal.
Saturday — Shake It Out, Cheer Sign Crafting
Saturday was about easing in. We teamed up with Adidas Runners and Runners Vancouver to host a shakeout run and cheer sign-making session at R&B Brewing. The 3K and 5K loops gave folks a chance to loosen up before race day, while our sampling table kept everyone fuelled. Cheer signs were crafted, new friends were made, and we were reminded that the best pre-race rituals are the ones done together.
Sunday — Full Send, Full Hearts
Race day. And Vancouver delivered.
From 8AM to 2PM, the XACT Crew Block Party at Devonian Harbour Park — in collaboration with East Van Run Crew — became a non-stop wave of energy. With DJs, megaphones, high-fives, and yes, XACT ENERGY bars, we supported every runner that passed through the 20K/41K section. Whether you were racing, cheering, pacing, or dancing — this was a celebration of effort and joy. Exactly what we love to see.
We followed it up with the post-race afterparty at R&B Brewing, where things stayed loud, heartfelt, and delicious. Pizza, beer, flash tattoos, and that warm, sore, satisfied feeling only a full-body weekend can deliver.
Photo Collection — Fuel, Friends, and Full Send
Want to relive the energy?
Check out our photo collection: Fuel, Friends, and Full Send – A Weekend in Photos — featuring our favourite moments from shakeouts to shoutouts, and everything in between.
Contest Winner Announcement
We also want to send a huge congratulations to Raymond Wong of Vancouver, BC, winner of our BMO Weekend Giveaway! Your XACT race kit is on its way (150$ of XACT products, XACT Singlet, Race Socks, and a Hat by Ciele)— thanks for fueling your goals with us and being part of the action.
Thanks to the Crew
We believe in building energy through connection. So to everyone who made this weekend unforgettable — thank you.
Big love to:
- @eastvanruncrew for their vision and drive
- @on for the nonstop hype
- @nonny.beer for the refreshing support
- @bwyntris for capturing the emotion and energy in every shot
- @ciele
- And all the volunteers, store partners, crews, and runners who brought this to life
We’ll be sharing more in the weeks to come. Until then, keep moving, keep fueling, and keep showing up for one another. This is what real nutrition — and real community — looks like.
Next stop on the XACT marathon tour: Ottawa & Calgary, May 23–25
#fuelyourgoals #bmovanmarathon #xactnutrition #evrc #nojerksallowed